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Marketing & Events Coordinator

About FloWater:

Four years ago we saw a massive and growing problem that needed to be solved. Single use plastic water bottles.

Over 38 BILLION plastic water bottles that end up in our oceans, lakes, rivers, and landfills—and we decided to eliminate these by disrupting bottled water with a radically new type of water called FloWater.

FloWater takes tap water and purifies it with a 7x Advanced Purification process: the result is a water that’s the best tasting water in the world—better than anything in a bottle (8 out of 10 consumers PREFER FloWater over Fiji), which is dispensed from an insanely cool-to-use Refill Station into any type of refillable container.

The result is a water that tastes amazing and is dispensed “on demand”. Hundreds of employees at the world’s best companies like Google, Electronic Arts, Sony, Hyatt, Hilton describe FloWater as “the coolest way to drink water that tastes better than anything in a bottle!”  

We’re a rapidly growing company with a small and passionate team that’s on a mission to inspire the world with water—and we’re looking for a talented Marketing and Events Coordinator to join a team that’s on a mission to change the world, and in the process build a really fantastic company with an amazing team.

Learn about us, and click on our documentary. Also check out what we’ve donated in partnership with Flint, Michigan. And here are a few other great media articles written about us,  “Targeting Health Clubs and Swanky Hotels, but Finding a Purpose in Flint”, and finally this FloWater story Fast Company

FloWater’s Marketing and Events Coordinator will plan, coordinate, and manage various aspects of FloWater marketing, events, and brand development – this is a fast-paced, high-profile role which plays a crucial part in developing the FloWater brand and generating leads.

Responsibilities

Event Coordination (50%)

  • Identify, sell, and manage key types of events 
  1. Revenue-generating events
  2. Strategic/brand building events with value in kind
  3. Lead and sales generating events
  4. Event budget projection and reconciliation
  • Identify new targets for revenue generating events, secure meetings and create new partnerships

Marketing Coordination (30%)

  • Lead generation, marketing, and sales campaigns, including: 
  1. Analysis of sales needs by vertical
  2. Prepare and implement marketing strategies, plans, and objectives
  3. Identify, assemble, and develop campaigns: schedules, designs, lists, etc.
  4. Execute Social Media campaigns, manage and monitor calendar, sales pipeline, conduct post-campaign ROI analysis
  • Assist in website updates and monitoring, including SEO
  • Visual marketing development and refinement, including videos, photography, etc.
  • Monitor and improve A-Z brand touchpoints, including:
  • Define and implement product guidelines
  • Own the brand experience standards

Brand Management (20%)

  • Continuous evaluation of FloWater messaging for the brand and within sales verticals, including market trends, customer feedback, new vertical integration
  • Monitor the brand (product use, messaging, etc.) in the market and correct inconsistencies

Requirements/Qualifications

  • Creative, yet detail oriented - able to manage small and large projects that are dynamic in nature in a very fast-paced company. Able to create detailed project plans, outline key objectives, strategies and tactics
  • 1 to 3 years marketing and events coordination (internships count!)
  • Marketing/Event Coordination experience in a dynamic, startup, nonprofit or small marketing department environment where shifting priorities and consensus driven decision making are the norm
  • Provide current portfolio/link/website
  • Proven success in end to end events and marketing coordination with clear documentation of ROI, meeting deadlines, and coming in at or under budget
  • Social media
  • Digital marketing (ie, wordpress, PHP, google analytics, SEO, etc.)
  • Mac skills (keynote, excel) Expert
     

This is a full-time, salaried position with competitive compensation and benefit package. This position is located at HQ in Denver and reports directly to the Director of Marketing. Top performers will be rewarded with fantastic advancement opportunities, departmental and company targeted success and sales bonuses, including stock options.

 

 

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